Eyecare Business November

NOV 2017

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L'AMY AMERICA Nicole Miller | Violet | Acetate | 53/16-135 | Brown Horn/Teal, Burgundy Horn/Soft Pink, Blue Horn/Cobalt | Women INFO: 800-243-6350, LAMYAMERICA.COM SILHOUETTE neubau eyewear | Erwin | Stainless Steel | 53/16-135, 55/16-140 | Graphite Matte, Eclectic Silver, Eclectic Silver/Black, Glorious Gold | Unisex INFO: 800-223-0180, SILHOUETTE.COM MODO ECO | Seudre | Bio-based material | 53/18-140 | Black/Tortoise Gradient, Tortoise Fade/ Crystal, Gray Tortoise, Navy; Sun clip-ons available | Unisex INFO: 800-223-7610, MODO.COM è ATHLETIC ELITE ESSENTIAL New to the Nike Vision collection from Marchon is the Helix Elite, a sunglass blending modern performance and style for athletes look- ing for a comfortable, elegant frame. The sporty frame features a one-piece lens from ZEISS that provides premium clarity and perception, even during intense training. Stand- out elements of the style include a ventilated, self-adjusting nose bridge and rubber channels within the temple arms to increase airflow and grip. The ventilated temple arms also aid in preventing fog and moisture accumulation. Plus, the lightweight, aerodynamic combined lens- and-frame construction is designed to reduce wind resistance. The Helix Elite is pictured here with a Seaweed-colored frame front with a gray/deep green lens. The suggested retail price range for the style is $195-$210. INFO: 800-645-1300, NIKEVISION.COM á SEA-INSPIRED LOYALIST Costa is expanding its optical collection by offering the Seamount style in an extra-large fit (pictured), and extending the available colors for the Seamount, Mariana Trench, and Ocean Ridge styles. After launching last year, Costa's optical collec- tion has received praise from ECPs for its ability to foster brand recognition and loyalty. "Costa has been an extremely popular Rx and plano sunglass brand for me for years," says Chuck Swaim, owner and licensed optician at Optics, Inc., located in High Point, NC. "The launch of the Costa Optical Collection has helped me add new patients to my practice, creating a strong sense of loyalty to me and to the Costa brand." The suggested retail price range for the collec- tion is $150 to $260. INFO: 800-447-3700, B2BCOSTADELMAR.COM F R A M E I N T R O S 70 E y e c a r e B u s i n e s s . c o m November 2017

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